Category: Content Strategy

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20 Reasons Why Your Content Marketing Isn’t Working

You were expecting boatloads of traffic weren’t you? Disappointment is the first step to mastering content marketing. And I’ve got 20 tips for you on how to drill down and pull everything together in a powerful strategy. You can take heart in knowing that few businesses excel at inbound marketing...

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8 Ways to Improve Your Web Content Strategy

Looking to build more traffic and convert more sales leads? If you’re online you need good content marketing to stand out. Content marketing definitely is king for most businesses, big and small.  Both are reporting a stronger emphasis on content marketing strategy and it appears they’re getting more out of...

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Why You Need Original Unique Content for Your Website

Why are the most visited websites so popular? The answer is simple. They have plenty of unique, original, often up to the minute information, along with videos, graphics, and photos that web users are craving. Take a good look at Buzzfeed.com for its viral content, then Youtube.com for its engaging...

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Why You Need Original Unique Content for Your Website

Why are the most visited websites so popular? The answer is simple. They have plenty of unique, original, often up to the minute information, along with videos, graphics, and photos that web users are craving. Take a good look at Apple.com for its pleasing visuals, then Youtube.com for its engaging...

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10 Characteristics of High Quality Content

All the material you place on your website and social media pages are known as content. That’s distinguished from all the coding. While a nice, functioning web site is good, it’s the other stuff, your videos, pictures, and copy that is key to creating new customers and keeping your current...

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How to Be a Remarkable Blogger

Seth Godin, Arianna Huffington, and Pete Cashmore became millionaires through their blogs. Somehow, they really connected with their followers. These new multi-millionaires have persuaded a throng of followers to buy their advertising space, books or software services. Just think if you could generate that kind of loyalty and intent. I’ve...

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